About Hudson

Hudson Group is an international retailer and distributor primarily involved in the sport and fashion wear sectors. The Group’s head office is located in Malta but is also present through offices in Italy, Spain, Morocco, Tunisia and Algeria. Though Hudson Holdings was founded in 2006, the Group’s roots reach as far back as 1987 when the first pair of NIKE was sold in Malta.

Who We Are

Building a presence from the ground up can sometimes be literal. We have managed numerous projects whereby sites are identified, buildings are designed, plans approved, construction completed and shops fitted to exacting brand standards.

We understand the sensitivities and cultural requirements in the markets that we trade. We are confident in selecting and working with brands and product that well suits these markets. We go one step further by also selecting the right partners with whom to work in each territory to supplement the local advantage that we may need. It goes even deeper than this. Location is key and this is factored into our selection process; the most suitable locations are chosen to carry forward the success of the brands that we represent. For those in the West it’s hard to imagine a minute without the Internet. Some of the markets we operate in do not have full Internet access and indeed, some don’t have any. This results in greater challenges in communicating your brand message but this can also be an advantage if you know how to play it. Hudson knows which are the most effective and appropriate channels and forms of advertising to meet the needs of your message to your customers in these markets.

It is our policy to conduct all of our business in an honest and ethical manner. We take a zero tolerance approach to bribery and corruption. We are committed to acting professionally, fairly and with integrity in all our business dealings and relationships wherever we operate and implementing and enforcing effective systems to counter bribery. We will uphold all laws relevant to countering bribery and corruption in all the jurisdictions in which we operate.

Our Values

Passion for our Brands
We live our desired brands as ambassadors. We showcase and make our amazing brands AVAILABLE to our customers and wear them with pride.
Customers at the heart of all we do
We seek to provide legendary and WOW buying experiences. We put ourselves in the customers’ shoes when we make decisions, so we make a difference.
Passion for Results
We deliver results with a CAN-DO attitude being accountable through to completion with 100% commitment and ownership.
We believe in proactivity through improvement and innovation. We act with speed and simplicity so we are always one step ahead.
The Planet
Protecting the communities and environment we work in. We are ecological and mindful of our impact.
Belonging to One Global Team
We believe in belonging through honestly, inclusion and respect. We seek meaningful collaboration and act as ONE.

Our Team

Our executive has extensive experience within the various fields of retail, logistics, brand development, marketing and people management as well as general commercial practice.

David Cherubino - Non-Executive Director on the Hudson Malta p.l.c. Board

David comes for a financial and commercial background with various University degrees in economics, accountancy and a Masters in Business Administration (MBA). He has worked for several years with PricewaterhouseCoopers (PWC) before joining his family’s Group of businesses. As CEO of the Group, David is actively involved in various areas of economic activity both locally and overseas, including manufacturing, distribution, retail, property, and investments across various industries. David has been a member of the board of directors of Hudson Holding Limited since 2020

Our Journey So Far

Hudson Group is grounded in the sportswear business. We sold our first pair of NIKE in Malta in 1987 through our sub Time International Sports Ltd (TISL). Since then, we have slowly and surely strengthened our relationship with NIKE and other leading brands. We have over 30 years of experience operating within the distribution and logistics business which has provided us with a wealth of experience and knowledge in the sector.

Our Timeline

The below timeline outlines the accumulation of international brands represented by Hudson Group since our incorporation in 2006:


Malta Malta

Algeria Tunisia Libya North Africa (excluding Egypt)

Malta Malta

NIKE Tunis NIKE Tunis


Morocco Morocco

Malta Malta Spain

North Africa Morocco France