Marketing Executive

Role purpose

The role holder will assist the Marketing Manager in implementing all marketing efforts of the Company by developing and implementing marketing projects.

The key duties and responsibilities of the role are as follows:

• Plan and direct the communication of information designed to keep customer groups, and potential customer groups informed of Company’s products and services.
• Organise and coordinate exhibitions, open days, fairs, business presentations and other activities.
• Coordinate with the Marketing Manager to sponsor events within the Company’s customer base that introduce the Company’s goals, mission, culture, and products/services to potential customers.
• Assist the Marketing Manager in the development of the yearly Marketing plan.
• Coordinate the installation of display racks, pamphlet racks, posters and distribute other advertising and promotional materials to customers.
• Develop, revise, update and proofread all marketing and PR material.
• Draft articles for publication in magazines and newspapers.
• Coordinate research projects and interpret data on potential customers, create ideas and write proposals for consideration by management.
• Coordinate with other departments to develop and regularly update a customer database.
• Maintain good relationships with media, agencies, and other key contacts in the market.
• Assess performance of campaigns and submit relevant reports.
• Ensure a high quality/standard of work and service throughout.
• Perform any other duties which may be assigned from time to time.

Core competencies, knowledge, and experience

• Degree in Marketing or Communication would be preferable
• 1 years’ experience
• Knowledge of and ability to promote brands on social media.
• Be conversant with latest design software platforms
• Good knowledge MS Office applications, particularly excel
• Excellent command of written and spoken English
• Be creative and organised and an enthusiastic team player
• Excellent Communication skills as well as a relevant