As the 2024 Paris Olympic Games commence, Urban Jungle is shining a spotlight on the world’s everyday heroes—individuals who tackle life with passion and determination, proving that every dream is possible. These are the Urban Athletes.
Urban Athletes is a global campaign designed to position Urban Jungle as a catalyst for change. The goal is to forge an emotional connection with new generations, engaging with the brand’s consumers and community. This inspiring 3-week campaign, which began on July 22nd, celebrates everyday athletes from all walks of life. The diverse squad includes chefs, DJs, skaters, dancers, designers, photographers, and many more. These athletes can be found everywhere, spanning from Italy to Malta, Morocco to Algeria, and down to Nigeria.
Urban Jungle, Malta’s own home-grown brand, boasts over 20 locations across Europe and Africa. As a cornerstone of street culture, Urban Jungle is where sneakers and streetwear intersect with music, fashion, and art. Established in 1993, our concept store is dedicated to offering the latest and greatest products from top sports brands, including exclusive items, limited editions, and the newest trends. Urban Jungle provides the freshest street fashion apparel from around the globe, complemented by the coolest accessories and gadgets. With new product arrivals every week, Urban Jungle is the ultimate shopping destination for street culture enthusiasts.
CLICK HERE TO WATCH ALL THE VIDEO
Join us in celebrating the Urban Athletes—everyday heroes who embody the spirit of determination and passion. With Urban Jungle, every dream is within reach.
To find out more about Urban Jungle, visit Urban Jungle – Hudson Holdings.
