Hudson successfully delivered a landmark cultural event in Naples as part of Knowledge Is Power, the cultural platform developed by Urban Jungle and Black Box to promote and elevate contemporary street culture through meaningful experiences and community engagement.
The event marked the Italian launch of All Gone 2025 – The Finest of Street Culture, the internationally renowned publication documenting the most influential moments, products, and personalities shaping global street culture. The occasion welcomed Michael Dupouy, founder and curator of All Gone, alongside FUTURA 2000, one of the most celebrated and influential figures in contemporary art and street culture.
Following key international stops in Paris, Tokyo, and Los Angeles, Naples was selected as one of the few destinations on the book’s global tour. Hosted at La Santissima Community Hub, the event brought together enthusiasts, creatives, industry professionals, and members of the local community for an exclusive public conversation, meet-and-greet session, and book signing.
The initiative further reinforces the strategic vision of Urban Jungle and Black Box as more than retail destinations. Through the Knowledge Is Power platform, the brands continue to invest in cultural programming that supports the growth and development of sneaker, fashion, art, and street culture communities across their markets.
The venue was transformed for the occasion with a dedicated visual installation featuring large-format Nike imagery from the publication, highlighting the longstanding relationship between FUTURA and one of the world’s most influential sportswear brands. The immersive environment contributed to creating a unique cultural experience that connected global creative excellence with local audiences.
In addition to attracting significant attendance, the event generated national media coverage and strengthened Hudson’s position as a key cultural connector within the European street culture landscape. Discussions held during the visit have also opened opportunities to potentially replicate the project in Malta and Morocco later this year, subject to FUTURA’s European schedule.
The success of the initiative reflects the dedication and collaboration of the Hudson team and all partners involved. Their commitment and professionalism continue to strengthen the cultural relevance of Urban Jungle and Black Box while advancing Hudson’s broader mission of creating authentic platforms where culture, creativity, and community can thrive.
As Hudson continues to expand its cultural initiatives across international markets, events such as the launch of All Gone 2025 demonstrate the company’s commitment to fostering meaningful connections between globally influential voices and local creative communities.
